Estelle Carrington & Peter Heath

  • Twitter - @estelleandpeter
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ARtFund

Get Art More

GOAL.

Convince students to buy ArtFund's £5 student art pass

IDEA.

Make students realise they need to 'Get Art More' by interrupting their consumption of banal internet content 

CREATIVE.

The campaign revolves around the Get Art More 'stamp'
Google Chrome extension
Get Art More stamp appears if you spend too long on time-wasting content. Click to see what you could be doing instead.
Print adverts
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Social advert and YouTube preroll 
After scrolling on Instagram for more than 5 minutes, the Get Art More stamp will appear in the feed. 
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